A student publication at a college in British Columbia is reporting on an area shoe store with a wild Christmas display depicting a reindeer doing cocaine and a Christmas tree laden with baggies filled with white powder:
A shop named Steve Johns Shoes Limited has displayed a controversial Christmas advertisement in which a reindeer appears to be taking drugs in the form of white powder. This has sparked a dispute in the city about whether the advertisement is promoting drugs. The store is located on Bernard Avenue with storefront windows saying â€œho ho ho, let it blow.â€ In addition to the white powder on the table, there also appears to be a razor blade as well as a rolled up dollar bill.
In the interior, a Christmas tree is decorated with bags of white powder on its branches. Residents in the city have been infuriated and have stated that it is very inappropriate. When Paul Barrett, a pedestrian walking down Bernard Avenue saw the storeâ€™s advertisement, he took pictures of the display. â€œIt was kind of appalling,â€ Barrett said. â€œIt was basically set up with what looks like cocaine hanging from baggies in a Christmas tree,â€ said Paul. â€œOther than the Christmas tree, it has got nothing to do with Christmas. I looked for signs to see if maybe it had some kind of message against drugs and I did not see that. It was more for drugs and about how you do these drugs and I was quite appalled, I do not know what it is advertising but it is certainly not advertising shoes, there are kids that are walking by this. It is a very low window. It is saying basically, this is what you need to do cocaine,â€ Paul continued.